Pantone has just just announced “Peach Fuzz” or PANTONE 13-1023,” the 2024 Color of the Year. Known for its color standards and digital solutions in the design community, Pantone announced the color aiming to move towards empathy and understanding. A hue between pink and orange, the color is soft and inviting and offers “tenderness and communicating a message of caring, community, and collaboration.”

Laurie Pressman, Vice President of the Pantone Color Institute explained over a Zoom meeting in late November. “The color needed to express our desire, to want to be close to those we love, and the joy we get when allowing ourselves to tune into who we are and just savor that moment of quiet time. [It also] needed to be a color that’s warm and welcoming… [and] conveyed a message of compassion and empathy, one that was nurturing, whose cozy sensibility brought people together and elicited a feeling of tactility.”

Unlike last year's vibrant color, in the 25th anniversary of the "Pantone Color of the Year" Peach Fuzz seeks to bring peace of mind.

What about interior design?!

Regarding interior design, PANTONE 13-1023 Peach Fuzz can create welcoming atmospheres. This shade nurtures a sense of calm and offers relaxation. Whether in a wall painting, home decoration or furniture, color brings a soft warmth to everyday spaces.